Communicating our cause

Campaigning is vital to UNISON’s cause

UNISON is the UK’s largest union serving more than 1.3 million members. We represent full-time and part-time staff who provide public services, although they may be employed in both the public and private sectors.

We are a campaigning and an organising union, promoting the cause of social justice and a better and fairer workplace both at home and abroad. We also have a responsibility to defend human and trade union rights wherever they are under attack.

Our key objectives for 2019 are recruitment and organising; bargaining and equalities; campaigning and influencing and building an efficient and effective union.

We cannot achieve any of our aims and objectives without our members’ support and with them in turn taking action.

Campaigning is a vital part of our work. It is one method we use to raise awareness of issues, fight for employment rights and gather support for local, national and international issues.

Campaigning can help persuade people to take a particular course of action or change their attitudes or opinions.

We regularly promote the union’s overall cause, our aims and objectives and encourage members to take part in campaigns both online – with a monthly e-newsletter, U digital, and also in print, with a quarterly magazine, U. Both of these channels also promote our UNISON Living commercial partners.

Whilst U magazine promotes the cause of the union, it is not an integral part of UNISON membership and there is no obligation on the union to send the magazine.